“Your framework is your savior” — Brendon Burchard via Russell Brunson Easily one of the most revolutionary concepts I’ve ever encountered was the idea that people will read, watch, and listen to your thoughts on a subject. What is now normal to an entire generation...
Compass Calls, Managed Websites, and CREST, oh my! These terms mean very little to most people (virtually everyone), but they are significant pieces of my business and my life. There is a particular art and virtue in naming things. Jason Fried once tweeted: Giving...
It’s quite common for new prospective clients to ask if we have a public portfolio to share with them at NorthMac. This, of course, is understandable. It’s natural that you’d want to know what our work looks like so that you can determine if the work we do is...
When you begin a new website project, no doubt, you have big dreams and ideas for what it can be. Part of my job as a Creative Director is to work with clients before the work begins, to make sure there is alignment between what our clients want, what they are willing...
We live in a blessed time, for sure. Absolute “nobodies” can create a social media account, YouTube channel, podcast, or blog, and start talking about anything and everything before a global audience. Most business opportunities can be started without so much as a...
