Articles

Shapeup for Clients: The Heartbeat

One of the core tenants of Shape Up is the Heartbeat. The Heartbeat was invented as a way to keep the entire team in the loop of current projects and progress. Writes Jason Fried: A Heartbeat summarizes all the work the team did over the last 6-week cycle. It's a way...

“The Rent is Due Every Day”

One of my favorite quotes is:  Success is never owned, it is only rented. And the rent is due every day. — Rory Vaden Entrepreneurs tend to live in this strange place between two words: Achievement and leisure. Most of the entrepreneurs I know got into business for...

Long form > short form

I am a fan of considered, long form communication. I realize that not everyone possesses the skill to write with clarity (at least not naturally), but it can certainly be learned.  Plus, the market value of this skill cannot be understated. Most job opportunities...

Make an Offer

Sales is not really a mystery. It is the art and science of making something someone wants or needs, and making it available to them. Easy, right? Well, simple. Not necessarily easy. Many overcomplicate the process of simply creating an offer and making it available...

The blog: A place to share your ideas

It seems as though “gone are the days” when there was a de facto place where people knew they could find your ideas online.  First, it was the email newsletter. Then the weblog. Then Twitter. Then, somewhat, Youtube. Today, though, there is any number of places...

About Me

 
Hey, I’m Steve Schramm. I write about marketing, design, business strategy, and productivity. This blog is my personal “cookbook” to help you design a healthier business thats works for you.

More.