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Less content, more content

Endless consumption of content can only take you so far. I think it’s good for helping get a grasp on what people think and believe about a domain, but once you’ve taken in a sufficient amount, you need to step back and form some of your own opinions. This is a lesson...

REAL “Content Marketing”

In business, there is no buzzier buzzphrase than “content marketing.” The ink spilled on this concept would fill the oceans. The problem is, most of it is empty. It’s not real content. What is “content” anyway? When most think of content on the Internet, I believe...

“An audience returns often—on its own”

This is one of my favorite pieces of marketing wisdom from Jason Fried and DHH. It comes from their book Rework. They did “content marketing” before it was cool — and they hate the term. For them it’s only and always been about sharing. Doing or thinking about...

Wait and see

It was an absolute tragedy. They had finally found true love. Their life was about to start. It wasn’t supposed to end. And it didn’t. But it did change dramatically. That’s what happened when Delilah found herself in the wrong place at the wrong time. An event—a...

The world (eventually) rewards thinkers

Patience is one of the most difficult virtues to obtain. Ironic that often patience is a process that, itself, you must be patient to truly learn, understand, and appreciate. But when you finally understand patience, so much else falls into place. It’s like a...

How to Succeed In Any Business

Yesterday, we were privileged to take a rare Monday off and visit the zoo with our best friends. Because I’m a glutton for punishment, I couldn’t help but think about all of the things I noticed they were doing wrong from a business perspective. Now—they’ve been...

You are a whole person

As I’ve been posting more on social media, I’m reminded of my own fragility a bit. We always want to share the best parts. But in my experience, that’s not how you connect with people. People just want somebody else to be real for once, ya know? That’s part of my...

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Hey, I'm Steve — a Christian, entrepreneur, thinker, and creator. Thanks for stopping by!

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