One of the big challenges in business today is the over abundance of information. (Yes, I understand the irony of writing more information right now.) And personally, I like the information. It’s great for learning, mastery, and motivation. Instead of complaining...
This is easily the most concrete and underrated truth of business. If you spend any time trying to “market” your business—whether you sell products or services—without a deep understanding of who your customer is, you’re wasting time and money. Even without a “deep”...
Let’s be real — I’ve read a bunch of books on marketing and business growth. Chances are, if it’s out there, I’ve either already read it or chose not to because it looks so similar to something else. I’m a big fan of the work of Donald Miller and Russell Brunson when...
I’m surrounded by perfectionists. Seriously — many people I work closely with are so good at the details and barely let anything slide. It drives me nuts. Of course, they probably look at me and think, “Wow, he doesn’t really care about doing a great job.” When the...
People are complicated. If there’s one thing I’ve learned, it’s that nothing is black and white. There are many layers to the decisions people make, and there are many forces at work that we’re not even aware of in our own decision-making. As a web designer, the...